2010 - present
HS Mainz
Professor
Combining International expertise and ethical values in research, lectures and applied projects
Directory
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School of Business
Professor of Business Administration with a focus on Marketing
Hochschule Mainz
Prof. Dr. Claudia Hensel
Room
M3.06
Lucy-Hillebrand-Straße 2
55128 Mainz
Business Administration with a focus on Marketing
Head of Study Program
Vita
2006
Welthungerhilfe Lead Advisor
2008 - 2010
International University of Applied Sciences Bad Honnef/Bonn
Professor
Lectures: “Project Management” and “Sales & Distribution” in Tourism Management, Hospitality Management and Event Management
Mentoring of Bachelor Theses (mainly in the field of Green Tourism)
Publications
2021
Hensel, C.; Redler, J. (2021). Intercultural Competence in Teaching:The ECII Framework, in: Brassier-Rodrigues, C. and Brassier, P. (Hg.)
2020
Hensel, C. (2020). CSR in der angewandten Lehre, in: Schmitz, M. und Schmidpeter, R.(Hg.), CSR in Rheinland-Pfalz, Springer, S. 79-88.
2018
Cardenas, D.; Hensel, C.; Molla, E. (2018). Students4Kids: Winning Project Growing the Tree against Hunger (Ensete ventricosum) in Zambia
Cardenas, D.; Hensel, C.; Molla, E. (2018). Students4Kids: Winning Project
Growing the Tree against Hunger (Ensete ventricosum) in Zambia, in: Biesalski HK, Birner R (eds): Hidden Hunger. Strategies to Improve Nutrition Quality.
World Rev Nutr Diet. Basel, Karger, 2018, vol 118, pp 221–226 ( DOI: 10.1159/000484464 )
Hensel, Claudia (2015): Corporate Social Responsibility (CSR) in Theorie, Praxis und Lehre, in: Update, HS Mainz.
Hensel, Claudia (2015): CSR (Corporate Social Responsibility), in: Evangelisches Soziallexikon, 9.Auflage, Kohlhammer.
Researches
2014
DAAD: Initiating a Master Double Degree Programm with Addis Abeba University
In the meantime we are welcoming the 8th cohort of students from Ethiopia and have extended our program too Uganda and Rwanda
2017
3rd Hidden Hunger Conference Stuttgart: Vortrag. Enset – The tree against Hunger, Student Project fighting hidden hunger in Zambia.
2015
Executive Ideas Exchange Forum “ Innovation and Entrepreneurship for Ethiopia's Development” in Addis AbebaKey Note Speaker: Executive Ideas Exchange Forum über “ Innovation and Entrepreneurship for Ethiopia's Development” 29.9.2015 in Addis Abeba
Key Note Speaker
Educations
since 2010
International Social Responsibilty
This course aims to equip students with mindset & tools to create sustainable businesses
started 2021
Creating Shared Value
This hybrid course connects students to students in Sub-Saharan Africa, investigates current global risks and uses Design Thinking to create ideas for a better world
International Marketing
Using an applied approach this course aims to equip students with evidence-based critical thinking and a visionary mindset